CapCut timeline with a finished reel playing on a phone

video editing

five short reels for @diljeetkstudio, edited in CapCut.

@diljeetkstudio · 2026

client

@diljeetkstudio

role

scripting, shooting and editing

year

2026

tools

CapCut

outcome

200K+ views on trial reels

01 brief

allied has no room for video, so i built the skill on my own.

my day job runs on approvals and video rarely fits inside them. i wanted to get good at short form, so i started @diljeetkstudio as a place to practise in public. everything on it is made by me, from the first idea to the last caption.

five reels · tap a phone to play

luxury brands go raw and handmade

a trend piece on why polished ads are giving way to a hand made, unfiltered look. built from jump cuts and layered b-roll so the argument keeps moving.

trend studyjump cutsb-roll layering

how to prompt ai

a resource reel in three steps. text lands on the beat, and every step gets a new visual so it reads in one watch.

resource shareon-screen stepstext timing

gisou campaign study

this campaign filled my feed, so i studied why it worked. the edit breaks it down piece by piece with images popping in around me.

campaign studyimage pop-insscripted

perfume workshop vlog

a day at a perfume workshop, cut around frames and storytelling. handwritten text and captions carry the story.

vlogframes and storyhand lettering

lacoste campaign study

part of a series on campaigns. 25 seconds of raw footage became a layered edit, shown before and after in chapter 02.

seriescampaign studylayered edit

02 process

trends first, then script, shoot and cut.

i research what is working, write the script, shoot, edit, add captions and make the cover. a reel takes a few hours. gisou kept filling my feed, so i stopped scrolling and studied why it worked. that became a reel of its own.

here is lacoste, before and after.

beforethe raw footage
afterthe finished reel

03 craft

a new element every couple of seconds.

my edits lean on jump cuts and layered b-roll. something changes on screen every couple of seconds, a cut, a transition or a new layer, so the eye never settles. the style comes from creators i follow: it should feel made by a person and still hold attention.

one reel, every layer | lacoste campaign study

04 insight

what the numbers taught me.

my face on camera beats b-roll. resource sharing performs best. constant movement keeps people watching. every new reel starts from those three rules.

05 outcome

from practice to brand collabs.

the reels became a small audience and then conversations with brands.

200K+views on trial reels
2brand collabs in progress
300people on my subscriber list